Client: Egylifts
Background
Egylifts is revolutionizing the elevator industry by offering a unique platform that connects customers with elevator service providers, including spare parts, maintenance technicians, and installation services. The company approached us to create a compelling advertisement that would highlight their innovative approach and services.
The Challenge
Egylifts wanted to stand out in a competitive market and needed an engaging advertisement that would not only introduce their platform but also highlight the benefits of using their service. The challenge was to create an advertisement that would resonate with the audience while showcasing the ease and efficiency of the service in a memorable way.
The Approach
After several brainstorming sessions and collaborating closely with the client, we proposed a comedic storyline that would reflect the typical customer struggles in finding reliable elevator services. The ad would begin with a humorous depiction of a customer’s frustrations and end with the solution provided by Egylifts, emphasizing the platform’s convenience and efficiency.
The Execution
We shot the ad with the goal of delivering a fun, relatable experience while keeping the messaging clear and professional. The comedic elements were strategically used to highlight the common challenges faced by clients when searching for elevator services, followed by showcasing how Egylifts provides a simple, efficient solution. The ad was designed to be both entertaining and informative, ensuring it captured the attention of the target audience.
The Result
The advertisement was a tremendous success, surpassing 1.5 million views on Egylifts’ Facebook page. This wide reach helped the company gain significant brand visibility, build trust with potential customers, and attract more users to their platform. The humorous and relatable approach made the ad stand out in the industry, driving engagement and achieving excellent results.
Here’s the advertisement we created for Egylifts:
- Watch the Ad
Client Testimonial:
“I want to thank AWJ for the amazing work they did for us. They delivered several different types of videos, from short clips to full-length commercials. I really appreciate their flexibility, creativity, and willingness to brainstorm different ideas until we found the right fit. Special thanks to Tarek for his professionalism and personal touch—I’m truly happy to have worked with someone like him.”
