Client: Islamic Center of New Jersey
Background
Like most Islamic centers in the West, the Islamic Center of New Jersey faces the challenge of relying heavily on donations from the local Muslim community for funding, as there is no equivalent to the Ministry of Endowments that supports mosques in the Arab world. During one of my visits to the United States, the center approached us with a request to produce a documentary video that would highlight the mosque’s services and facilities in an effort to encourage more donations from the community.
The Challenge
The primary challenge was to create a compelling and impactful video that effectively showcased the mosque’s offerings and conveyed its importance to the local Muslim community. The aim was to present the mosque as a valuable resource while encouraging potential donors to contribute to its growth and sustainability.
The Approach
We worked closely with the center to plan a documentary that would capture the essence of the mosque’s mission, services, and its role in the community. Over two days of filming, we recorded a variety of scenes, including interviews with mosque staff, community members, and footage that demonstrated the center’s activities and facilities. The video was designed to be informative and persuasive, with a focus on the mosque’s impact on the community and its need for support.
The Execution
The shooting was meticulously planned to ensure we captured the best footage while minimizing disruption to the mosque’s daily activities. We focused on showcasing the mosque’s programs, including educational classes, social events, and community outreach efforts, while highlighting the importance of donations to sustain these services. The result was a professional and heartfelt documentary that the mosque could use to engage potential donors.
The Result
The documentary video became the official promotional tool for the Islamic Center of New Jersey. It successfully conveyed the mosque’s mission, facilities, and the need for financial support, leading to increased donations and engagement from the community. The video helped raise awareness about the mosque’s role and encouraged more Muslims to contribute to its ongoing efforts.
Here’s the documentary we created for the Islamic Center of New Jersey:
- Watch the Documentary
Client Testimonial:
“The video you produced for us has truly made a difference in our efforts to engage with the community and encourage support for the mosque. It has helped us connect with donors and share the mosque’s vision in a more powerful way. We are grateful for your professionalism and the high quality of work.”
